For 14 years, the Shop Small® movement has helped rally communities around the businesses they love. The Main Street America network has been a proud supporter since the beginning, starting with the launch of Small Business Saturday in 2010. We are honored to once again team up with American Express to help rally communities to support their local businesses, culminating with Small Business Saturday on November 25, 2023. We hope you’ll join us to help make this year an even bigger success by serving as a 2023 Neighborhood Champion. Let's make this a record-breaking year for Main Street's participation in both celebrating and supporting small businesses!

The application opens in early October and will remain open until mid-November, or until all the spaces are filled. Complimentary merchandise kits will begin shipping within the first week of the application opening, so we recommend signing up as early as possible to receive your kit with plenty of time to get prepared before Small Business Saturday on November 25th this year.

As in past years, all Main Street America members have been pre-qualified to serve as Neighborhood Champions on a first-come, first served basis. Space is limited so claim your spot before applications close. All you need to do is fill out a brief Neighborhood Champion application and indicate you were referred by the Main Street America network*.

Mark your calendars and check back on our blog for the link and information to apply.

You can read more about the Neighborhood Champion program on the American Express website.

*Terms Apply.